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Pascal Pajaniaye
Area Sales Manager for Africa
08.02.2022
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Meet Pascal Pajaniaye, Area Sales Manager for Africa

My working days are never the same. It is crucial to understand the needs of our customers in a rapidly changing environment, to help them get the fastest return on investment possible with the best solutions from our factories, local stores, or distributors.

Who am I?

My name is Pascal Pajaniaye, and I am Area Sales Manager for Africa at Aller Aqua Group, in Denmark. 

Denmark became my adopted country, shortly after I met my Danish wife in my hometown, Paris. 

After many years as Key Account Manager for Danish companies managing commercial relationships with European multinationals and UN organizations, I was offered a position at Aller Aqua in 2018.

What do I do?

My working days are never the same. It is crucial to understand the needs of our customers in a rapidly changing environment, to help them get the fastest return on investment possible with the best solutions from our factories, local stores, or distributors.

We select our distributors very meticulously to ensure a steady and reliable supply. Our technicians are always available to help the farmers get the most out of the feed by offering free expertise, veterinary support, and training sessions.

Thanks to fast results, we quickly succeeded in establishing strategic partnerships over several years with many farmers in Africa.

Why Aller Aqua?

I quickly felt at home among colleagues of all nationalities. And with such a high standard put into the development of the feed, everyone converges towards the same goal with high working ethics. This emulation is facilitated by Aller Aqua's flexible and versatile structure.

I appreciate the Scandinavian egalitarian and decentralized mindset. Each employee at Aller Aqua is involved in the decision-making process and is a co-signatory of the company's strategy. Thus, our partners can always count on our agility to meet their needs.

It is a great pleasure to have a positive impact on the aquaculture industry. I am proud to have been able to start mutually beneficial and long-lasting cooperations and assist people in growing their businesses faster than they expected, even in some of the most remote areas of the globe.

Work-life balance

I enjoy spending time with my family, going for walks, attending concerts, visiting museums, and dining out. In my spare time, I also like playing music and engaging in other sports like football, tennis, and basketball.