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17. 07. 2022

Bayrise Fish Farm in Lake Victoria, Kenya partners up with Aller Aqua

The ALL-ROUNDED AQUACULTURE SOLUTION PROVIDER IN KENYA TAPS INTO THE FISH FEED DISTRIBUTION SECTOR

Aller Aqua's strategy is to integrate quality and sustainability 
throughout the entire value chain, and Bayrise's mission is to produce sustainable fish in the prime waters of Lake Victoria, helping develop aquaculture in Kenya.

Bayrise Fish Farm rears, preserves, and distributes naturally bred Tilapia.

Amongst modern farm equipment and prime fingerlings, it now provides farmers with Aller Aqua’s high-quality feed.

''We form partnerships with sustainability in mind, and Aller Aqua is the ideal partner for high-quality feeds and environmentally friendly aquaculture''

Alfred Achar Managing Director of Bayrise, Kenya.

Bayrise Fish Farm is located in Sori Bay, a town on the banks of the abundant Lake Victoria and has been operating since 2018.

Only recently, Bayrise and Aller Aqua partnered to provide high-quality fish feed to farmers in the region.

Bayrise supports an out-grower program for small farmers, which provides critical farm inputs to help them succeed.

The program includes the supply of fingerlings, Aller Aqua's feed, training sessions to strengthen farmers' technical skills as well as aggregation, market linkage, and off-take arrangements via Bayrise's cold chain infrastructure to prevent post-harvest losses.

''The Kenyan aquaculture sector is characterised by its highly fragmented production and market structure. Small farmers face difficulties in running their businesses and effectively competing against big-sized farmers in the marketplace. What is more, the market demand for fish is high but the local production is low,’’ says Alfred Achar, Managing Director, and founder of Bayrise.

"We strive to create an inclusive aquaculture sector, to be sustainable, a gender-equality environment, and to empower the economy in our community," explains Alfred Achar.

Bayrise is constantly on the lookout for innovations that can solve market challenges in order to effect positive change in the aquaculture value chain.

It's Bayrise's strategy to strengthen global partnerships with companies that strongly support the UN's SDGs and share the same values in the industry.
Aller Aqua, on the other hand, is fundamentally wired to be local, provide high-quality sustainable feed, and share knowledge and expertise.

"We are excited to have a dedicated partner like Bayrise, a strong-minded company, with the required knowledge and people. At Aller Aqua we are proud of our heritage and live by our saying "Let's grow together," and Bayrise's slogan is "Let's rise together," and with this partnership, we can say "Let's rise & grow together sustainably," says Adrian Constantin, Area Sales Manager for Africa.

Aller Aqua plans and executes with the goal of long-term growth and sustainability, making this collaboration a successful step toward a green growing aquaculture sector in Kenya.

We are very excited about this collaboration and the upcoming sustainable projects.

Let's Grow Together!

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